Thursday 10 February 2011

Acillary Tasks Research Poster, Magazine Cover, Website



Choice of Genre

When deciding our genre, we took into account our audience research questionnaire (here)
We wanted to do something a bit unusual that perhaps wasn’t a common genre. During our research and from personal film taste, we found that both Josh and I liked the cool, sophisticated style of Ocean’s 11 and its sequels. This also fitted with our desire to go for something a bit different, as crime caper films, such as Ocean’s 11 and The Italian Job, with their playful, tongue in cheek and comedic style, haven’t really been in the mainstream cinema since the early 00’s.
The most recent releases of these films, the Ocean’s 11 franchise (2001-2007) and The Italian Job (2003) are remakes of films of the same name from the 1960’s. Following this 'tradition' amongst the genre , we decided to add some elements of homage and tribute to these films, using various different elements from the original films. In the finished trailer these ended up being:

A film poster for the original Ocean's 11 hanging on the table in the workshop scene


The trailer for the original Ocean's 11 playing in the background in James' character shot


The Roulette wheel landing on number 11 and the number's visible when the dice land's adding up to 11


The use of a similar camera shot composition, using dialogue to a similar effect


Location, Location, Location

This is the list of all the locations that we used in our filming
• Alex’s House,
Shotgate

• Alex, The,
Southend

• Beauchamps High School- DT room,
Wickford

• Beauchamps High School Playground/Car park,
Wickford

• Burnt Mills Industrial Estate, Basildon

• Chatham Maritime Marina

• Southend Sea Front

• Royals Shopping Centre,
Southend

• Southend Victoria Station Car Park
Southend


For our production we used a wide variety of locations. Mise-en-scène is one of the most important and along with props we used location to create the scenes appropriate to the film.
Our choices of locations were primarily dictated by availability, suitability and accessibility, but some locations, such as Chatham Marina, was the only place that the boat scenes could be shot, because that was where the boat was. Southend, we decided would be a good place to get a lot of the filming done. It is a local place that we know well, is easy to get to and has a good variety of different places within a relatively small area. Another way we chose locations is, whilst we’re were planning the shot lists, thinking of them as they would be in a certain location, such as the shot in my house with James using the computers.
Some locations, such as the Royals Shopping Centre and The Alex, a pub in Southend we had to ask permission to film there. We phoned ahead from school to the shopping centre to explain what we wanted to do and where we would be doing it. The Alex wasn’t as much of a problem as Josh knows the management and getting permission wasn’t difficult to arrange.

Wednesday 9 February 2011

Mood Board

Audience Research Questionnaire




1. What is your favourite genre of film? (can select more than one)

Our research into genre showed that comedy was a clear favourite, so we decided to try and include a bit more humour into our initial idea. We decided not to do just a thriller, comedy or romance or a combination of these. Although they were popular with people we asked, we felt that there has been an over saturation recently of this genre and thought that doing something different that perhaps hadn’t been as popular recently would be a good idea. To this end we decided to do a comedy crime caper film, and added some films of this genre to our research.

2. What conventions would you expect from a Crime Caper film such as Ocean’s Eleven or the Italian Job?
Our genre decided, we wanted to find out what conventions our audience would expect to see from it. From the questionnaire we compiled this list of what our audience said:
· Clues
· Funny Characters
· Misdirection
· Antagonists and Protagonists
· Action
· Stylish Clothing
· Jazz style Music
· Slapstick
· Chase sequence
· Formal mise-en-scène
· Stunts
· Variety of Locations
· Pace
• Slapstick


From our own research from watching this genre of film we added to this list:
· Large, ensemble cast
· Playing card motifs
· Casino paraphernalia
· Strong red, white and black colour scheme



We used this list, which was largely in line with what we expected, and own our ideas that weren’t included to start planning out our trailer, trying to include as many of these ideas as we could. This helped us create our shot list, shooting script and storyboards

3. How important are teaser trailers when you decide to see a film


We found from this question that teaser trailers are, to most of our audience, a considerably important part of the promotion for a film, 61% answered either very or quite a bit. This showed us that the audience would expect the teaser trailer to be a good representation of the film as they would be basing a lot of their decision of seeing the film on the teaser.


4. If a teaser trailer appealed to you, would you see the film, even if it wasn’t a genre you would normally see?


We asked this question, as we knew the genre we picked wasn’t a particularly main stream one with the majority of people we asked. This was an important question, and as most of the people we asked said yes and the remainder said maybe, we knew that if we made the trailer appeal to a wide audience, the lack of popularity and familiarity with the genre wouldn’t be a problem.